I needed to upgrade my website to better reflect the changes in my business, my skills and focus. I chose Brook to do my website because they weren’t just web designers but specialised in online marketing for wellbeing businesses, including social media marketing, email marketing and search engine optimisation. Brook was very professional and efficient. I learnt a lot in the process and am delighted with my new site.
(Margery Hellman, Yoga Feldenkrais)
Your website is your online home. It must authentically represent your business, communicate your unique value and brand, attract new prospects and convert these into leads.
Your website needs to digitally welcome people into your business, qualifying people who may have heard about you through word-of-mouth and are looking at your website as they decide whether or not to make contact.
Make these first impressions count.
I liked Brook’s enthusiasm and the way she talked about online marketing, making it seem simple and easy to someone like me who shys away. The website training session was great and very clear that way we walked through the site and made little changes together. I recommend Yoga Reach 100 per cent.
(Ashlea Wilken, Yoga West)
Why choose me?
My team and I don’t just offer website design. Online marketing informs all we do so our websites are designed from the ground up – to rank well on Google, to represent your business values and vision, to guide people to the pages you want them to see, and compel them to sign-up, call, email, like, tweet, share and recommend.
The process of working with Brook was fantastic. She was very accommodating with my ideas and worked them into the final design. The training on the content management system was excellent, and it’s far easier than my last website. I wouldn’t have changed anything- except to have done my side of the job more quickly as I love the finished result. I would highly recommend Brook to any business needing a website makeover or a brand new site. If you want a personal, attentive and thorough flow to the whole process – ask for a quote.
(Christine Walter, Body Business)
From browsers to buyers
Style and functionality are hallmarks of our web design. Our sites aren’t just pretty. Once web visitors are on your site, you don’t just want them to look around and admire your sparkling prose and gorgeous photos and design. They should feel compelled to call you, turn up at your yoga classes, book a massage or spa treatment, or attend your event.
Learn to drive
Too many website designers restrict their client’s access to their own websites, or charge extra for a content management system which we believe should be mandatory.
Having a website that you never update because you’re scared to touch it is of no use to anyone. All our sites are built in WordPress – the world’s leading content management system. And all sites include one-to-one training and your very own customised ‘how to’ manuals written in plain English, as standard.
It’s your site. You should feel confident, informed and empowered to update it yourself.
Search engine essentials
All our websites are built with search engine best practice in mind. We work with you to understand your business – who you’re seeking to target and what they’re likely searching for – then we combine this with search engine research to determine a list of 10 phrases to optimise for. We take the time to properly organise your site information to make it as visible as possible in relevant search results.
All major web pages are optimised based on this research and our training session will introduce you to good habits to follow to ensure your site is at the top of the rankings.
Responsive designs are standard
Since 2014, each and every website we design is responsive, meaning it serves an optimal viewing experience across a wide range of devices from mobile phones to desktop computer monitors. This is standard – not an overpriced extra. The rising number of smart phones, iPads and tablets means responsive website design is a growing necessity.
We believe responsive web design shouldn’t be an expensive luxury but is intrinsic to the success of your website.
Some of our recent sites:
Safety Matters, Sydney
Safety Matters provides WHS consultants, occupational therapists, and ergonomics trainers to businesses across Australia. But their old website was out-of-date and unable to be easily updated by business owner Cheryl Wegner. They needed a website that inspired managers and business owners to take their workplace obligations seriously and be proactive in their approach to employee health and safety. The new Safety Matters is easily managed by Safety Matters and showcases the various benefits of engaging their services.
Fortitude Performance, Sydney
Personal trainer Ben Thorne is unusual for his extensive qualifications, his enthusiasm for continuing professional development, and his attention to form and technique. His old website did not accurately portray the quality of his services nor appeal to his target market of young women. Yoga Reach created the Fortitude Performance branding, logo and self-managed website, which highlights the different reasons why people engage a personal trainer while showcasing Ben’s excellent track record with clients.
Psychologist Todd Zemek, Noosa
Clinical psychologist Todd Zemek had an old website which wasn’t easy to update and didn’t accurately represent the professionalism, extensive experience, and care taken by Todd. He needed a website that not only portrayed credibility and inspired trust in web visitors, but was also easy to manage and update. Since redoing his website, Todd has experienced a significant increase in his website ranking and is now on page one of Google for “Noosa psychologist” searches. Todd’s website went live in 2014.
Yoga Feldenkrais, Sydney
Yoga Feldenkrais had an old website with no content management system, which made keeping it updating very difficult. They used to rank well but found their website ranking had dropped considerably in recent years as more competitors came into the market. Their new website is modern and professional, reflecting the considerable qualifications, expertise and experience of Yoga Feldenkrais principal, Margery Hellman.
Yoga Sanctuary, Mornington Penninsula
Yoga Sanctuary in Victoria’s Mornington Penninsula is an oasis of calm and needed a website to reflect this so as to better attract students, both locally and overseas, to their retreats and workshops. Yoga Sanctuary website is built in the WordPress content management system and went live in 2012.
Yoga with Gaynor, Melbourne
Gaynor Andrews, in the outer suburbs of Melbourne, needed a new image to better reflect her change in business direction from only fitness to primarily yoga, augmented by one-to-one personal training, as well as conference and seminar presentations on health. The website needed to convey the essence of Gaynor’s teachings – quality service and inspiration, as well as physical, mental and spiritual enrichment. Gaynor’s website went live in 2014.
Awaken Designs, Southern Highlands NSW
Awaken Designs need to update their website to better reflect their impressive design credentials, including first runner up of the prestigious prix d’excellence international award. As Awaken Designs is part of the Awaken family of companies, the new website needed to reflect the Awaken aesthetic while also having its own unique look. This project included a logo refresh. Awaken Designs went live in 2014.
Greenwood Yoga Academy, Perth
Greenwood Yoga Academy needed to update their website to reflect their impressive training credentials. The site needed to convey professionalism and integrity to inspire credibility and trust in web visitors. The new site needed to communicate a certain gravitas while also looking modern and progressive. The website went live in 2014.
Body Business Mobile Massage, Sydney
Body Business Mobile Massage needed an interactive, social website that made good use of video and social media to give web visitors a broader and more comprehensive impression of competence, care and attention to detail of Body Business’s masseuses. As Body Business masseuses delivers in-home and in-office massage, its essential that the website inspires trust. Body Business’s website went live in 2013.
Yoga West had a website which was far from user-friendly. With too-small font and a confusing navigation, Yoga West needed a new site that made the online experience far more straightforward, easy and engaging as well as being able to accept online payments. The Yoga West website went live in 2014.
Seaire Yoga, Geelong
Seaire Yoga in Geelong had a website with mistakes and bugs. They needed their site to reflect a professional, warm and trustworthy image to help attract and convert web visitors to accompany them on their many overseas and interstate retreats. The new website is light and bright, with a prominent email sign-up form to encourage people to join their community. The Seaire Yoga website went live in 2014.
Ready to talk?
Call Brook on 0405 375 069 to request a quote today.